Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault.
Material type:
TextPublication details: Manila : National Book Store, c1985Description: viii, 841 pages: illustrations; 29 cmISBN: 9710823787Subject(s): Marketing -- ManagementDDC classification: 658.820 M127 1985
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Book
|
JHCSC - Dumingag Campus Library | REF | 658.820 M127 1985 (Browse shelf(Opens below)) | 1 | Available | 8313d |
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Reprint. Originally published. Homewood, Illinois : Richard D. Irwin, 1984.
15749rd 50.00
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