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A first look at communication theory / Em Griffin, Andrew Ledbetter, Glenn Sparks.

By: Contributor(s): Material type: TextLanguage: English Publisher: New York: McGraw-Hill Education, c2019Edition: Tenth editionDescription: xvi, 475 pages. illustrations. 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781260091564
Other title:
  • Communication, communication, communication
  • Communication theory
Subject(s): DDC classification:
  • 10th editions. 302.201 F527 2019
Contents:
Overview -- Interpersonal communication -- Group and public communication -- Mass communication -- Cultural context -- Integration.
Summary: "A Balanced Approach to Theory Selection. We've written A First Look for students who have no background in communication theory. It's designed for undergraduates enrolled in an entry-level course, regardless of the students' classification. The trend in the field is to offer students a broad introduction to theory relatively early in their program. But if a department chooses to offer its first theory course on the junior or senior level, the course will still be the students' first comprehensive look at theory, so the book will meet them where they are"--Provided by publisher.
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book JHCSC - Dumingag Campus Library REF 302.201 F527 2019 (Browse shelf(Opens below)) 1 Available 20-163d

Includes bibliographical references and index.

Overview -- Interpersonal communication -- Group and public communication -- Mass communication -- Cultural context -- Integration.

"A Balanced Approach to Theory Selection. We've written A First Look for students who have no background in communication theory. It's designed for undergraduates enrolled in an entry-level course, regardless of the students' classification. The trend in the field is to offer students a broad introduction to theory relatively early in their program. But if a department chooses to offer its first theory course on the junior or senior level, the course will still be the students' first comprehensive look at theory, so the book will meet them where they are"--Provided by publisher.

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