Gomez, Julita R. <br/><br/>
Marketing principles and their applications in global perspective / 
Julita R. Gomez 
 - Third Edition 
 - Manila:  Conanan Educational Supply,  1998. 
 - x, 189 p.:  illustration 
<br/><br/><label>Dewey Class. No.: </label>308.1 G586 1998