Aicher, Thomas J. <br/><br/>
Sport facility and event management / 
Thomas J. Aicher, Amanda L. Paule-Koba, Brianna L. Newland. 
 - xxxiiv, 343 pages;  color, illustrations.  23 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>1. Introduction and History -- 2. Management Theory -- 3. Facility Design and Construction -- 4. Finance and Budgeting -- 5. Bidding and Planning for Different Events -- 6. Designing the Event Experience -- 7. Project Management and Event Implementation -- 8. Marketing the Facility and Events -- 9. Consumer Behavior -- 10. Sponsorship -- 11. Traditional Revenue Generation in Sport and Recreation -- 12. Customer Service -- 13. Risk Management -- 14. Measurement and Evaluation -- 15. Sustainability and Legacy. 
<br/><br/> "Written with both the graduate and undergraduate student in mind, Sport Facility and Event Management focuses on the major components of both facility and event management planning, financing, marketing, implementation, and evaluation. It integrates timely theoretical foundations with real world practicality and application to provide the reader with a strong foundation in facility and event management. The authors focus on a broad range of facilities and events to demonstrate the diversity of the industry, which encompasses recreation, leisure, health and fitness, in addition to the more commonly discussed sport facilities and events."--Publisher's website. 
<br/><br/><label>ISBN: </label>9781284034790 (pbk : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sports facilities--Management.<br/>Special events--Management.
<br/><br/><label>Index Terms--Curriculum Objective: </label><br/>Organization & Management of Sports--HMS 211<br/>Management of Sports & Recreation Related Services--PEd 190
<br/><br/><label>Dewey Class. No.: </label>796.069 Ai288 C2016