Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker.
Material type:
TextLanguage: English Publication details: New York : McGraw-Hill, c1994Edition: 10th edDescription: 697 pISBN: 0070610150Subject(s): Marketing
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Book
|
JHCSC - Main Campus Library | REF | M 658.8 S24 1994 (Browse shelf(Opens below)) | 1 | Available | 1689m |
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| M 658.8 M672 1997 Basic marketing / | M 658.8 M672 1997 Basic marketing / | M 658.8 P41 2001 Applications in basic marketing: Clippings from the popular business press / | M 658.8 S24 1994 Fundamentals of marketing / | M 658.812 C59 1991 Firing on all cylinders: the service quality system for high-powered corporate performance /Jim Clemmer with Bary Sheehy and Archieve International/Zenger-Miller Associates/ | M 658.83 C784 2006 Marketing research / | M 659.1 B427 1998 Advertising and promotion: an integrated marketing communications perspective / |
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