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Tourism and hospitality marketing : a global perspective /

Hudson, Simon

Tourism and hospitality marketing : a global perspective / Simon Hudson. - Los Angeles: Sage Asia-Pacific, c2008. - xv, 467 pages: illustrations.

Includes index.

ISBN: 9781412961554

Subjects--Topical Terms:
Tourism--Marketing.
Hospitality industry--Marketing.

Dewey Class. No.: 647.94 H886 2008

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